Graydon Pieterse
Strategy | Creative | Content

I love problems.

Because I get to solve them.

From raising brand awareness to increasing sales, 
driving more traffic or developing new products,

I love brilliantly simple solutions and big, robust ideas.
That’s what gets me up in the morning.
 
I’ve spent over a decade gaining invaluable experience 

in high-profile hands-on conceptual work at digital, 

above the line and shopper marketing agencies. The years have taught me that there is nothing more effective than a simple, mobilising idea that’s built on an emotional truth. If a campaign begins with a great, insightful idea, chances are it can’t fail.
 
With my diverse agency experience I am well placed to think beyond traditional advertising. I love collaborating and working with great people. I can comfortably put a concept into production and manage all aspects of the creative process including heading up teams of designers, illustrators, photographers, videographers and editors, as well as working with the wider agency and client team. I’ve led many successful pitches and can articulate clearly what is required from everyone involved.

 

I am currently based in Christchurch, New Zealand and available for projects up and down the country for both agencies and brands. Get in touch if you think we could work together.